In 2009, Lauren launched LC Lauren Conrad exclusively at Kohl's. Her collection includes apparel, shoes, jewelry, accessories, sleepwear and bedding. In 2014 the line launched their Disney collaborations inspired by classics such as Cinderella, Minnie Mouse and Bambi and most recently Alice in Wonderland. In addition the line debuted LC Runway during 2015 New York Fashion Week to rave reviews. Her second runway collection will be released in September 2016.
Founded in 2010 by Lauren Conrad & Maura McManus, paper crown is a collection for those who want to have fun and look lovely while doing so. During her childhood, Conrad would create dress up designs with her grandmother, who encouraged her to be resourceful at playtime.
The Little Market is an online fair trade shop founded by Lauren Conrad and Hannah Skvarla where customers can purchase beautiful products handmade by artisans around the world. They provide design insights, helping our partners to showcase their traditional skills and cultural techniques to a broader audience.
Lauren Conrad Online is no way affiliated with Lauren Conrad, her family, her agent, or anybody else affiliated with her. All images are copyrighted to their original owners. If you find anything that is yours and you want it taken down, feel free to send me an email and I will take it down immediately.
Lauren Conrad on Holiday Hosting, Traditions, and Her Plans for Christmas
Lauren Conrad is the queen of throwing fun and festive soirées, so it makes sense that she’s on theme and on trend during the holidays. This year, she plans to make things extra special now that her one-year-old son Liam is “a little more aware of the [Christmas] holiday.”
But instead of hosting a grand party (like the ones we’d always see on The Hills), Conrad’s Christmas morning is a lot more laid-back than we imagined. Over the phone, the lifestyle and fashion designer told HelloGiggles the mini-tradition she and her family always do this time of year.
“We do Christmas morning at my in-laws’ house and my mother-in-law gets us all matching pajamas, which is really sweet. I think that’s one of the things about starting your own family, is that you create your own traditions.”
While she doesn’t know exactly what those traditions will entail with her husband William Tell and their son, she confessed they plan to “figure it out in the next couple of years.” One thing is certain, though. Now that her son is a bit older, she revealed Santa will be making a stop at their house (wink, wink).
“We’ll do Santa for the first time this year, or should I say, Santa will visit us, which is really exciting.”
For Conrad, it seems like things have come full circle. Last year, she created the Baby’s First Christmas ornament at Kohl’s, and this year she brought it back for her holiday décor collection. “We did one last year because last year was my baby’s first Christmas,” she said. “People really liked it, so we did a new version this year.”
On the topic of Christmas, Conrad also told us how she de-stresses during the holidays—especially after hosting a get-together. “I try not to make plans afterward. I think it’s important to block off some time for yourself so that you can actually enjoy all of the events,” she said. Compared to her old days of throwing parties on The Hills, she feels like she has mastered the art of hosting.
“I think I’m a little more organized as a host now. I think that with anyone, after years of entertaining, you sort of learn. Even just calculating how much food and how many beverages you want to have for guests, I think those kinds of things and little details make a big difference.”
Her best advice when entertaining guests? “A really important lesson is to know what you’re good at and what you’re not good at.”
“The ultimate goal of any event is to make sure everyone has a good time, and that you’re not stressed during your event. Because if you’re running around trying to do last-minute things and you’re stressed out about everything, I think your guests don’t have as much fun, so you want to be able to enjoy your own parties.”
If you don’t feel like hosting (and hey, we don’t blame you), but you still want to get into the festive spirit, Conrad shared the best way she makes her home “smell like the holidays.”
“One of the things about Christmas is the way your home smells. In the past, when I’ve done parties around the holidays, I usually do a bit pot of cider, which is basically apple juice with some cinnamon sticks and cloves, a couple of orange slices, but you simmer it for a couple of hours and your whole house smells like the holidays, which always helps to set the mood.”
With the holidays right around the corner, it’s only a matter of time before Conrad shares her matching pajama sets from her mother-in-law and her son’s first Santa experience. As for us? We’ll be taking note of her hosting and décor tips.
Lauren Conrad’s Business Is Empowering Women Around The World
The former star of MTV’s “The Hills” has created a full lifestyle brand, from clothing lines to books. Now Lauren and her best friend Hannah Skvarla have cofounded The Little Market, an online nonprofit shop featuring products made by female artisans from around the world. As they prepare to open their first brick-and-mortar store, Fast Company met up with Lauren to discuss the company’s goals and how she takes big leaps in life.
In the intervening years, Lauren Conrad has had a hand in everything from clothing lines to books, cultivating a uniform aesthetic along the way. More recently, she has focused on the nonprofit she founded with best friend Hannah Skvarla, The Little Market. The women-empowering company works with female artisans all over the world, especially in areas where women have more restricted rights, to help them sell their wares, which range from handbags and accessories to home goods and baby gear. It’s a business model Conrad could better appreciate after hitting a recent milestone in life.
“We’ve, in the last few years, become mothers and that’s only motivated us more,” Conrad says, referring to herself and Skvarla. “Because when we’re talking to women, their number one is always ‘Take care of my children,’ ‘Send my children to school,’ ‘I want only good things for my children,’ and I think we just understand that so much more now.”
Earlier this month, when Lauren Conrad posted a photo of her new haircut—a lobbed-off version of her widely admired blond locks—her 6.3 million Instagram followers practically became unhinged. The simple snap received more than 325,000 likes and nearly 3,000 comments. This is the power of the former MTV reality star.
But Conrad, who gave birth to her first son with husband William Tell in July, practically gave a verbal shrug to the uproar. “Less hair is less time,” the busy mom and founder of The Little Market responded. “I don’t have time for a lot of hair.”
Other things besides her hairstyle have changed, too, since Conrad has begun juggling her career and motherhood. As the cofounder of The Little Market, an online business selling ethically sourced products made by artisans around the world that empowers and supports women, Conrad has spent the past four years traveling internationally to source products. This could mean anything from Tunisian ceramics to hand-blocked quilts. Before she started this journey with her cofounder Hannah Skvarla, Conrad admits she hadn’t traveled much outside the United States. But since the birth of her son, Liam, she has since put travel—though certainly not work—on hold.
Case in point: Conrad, whose life is now more appropriate fodder for HGTV than reality television, recently finished a kitchen renovation project in her Los Angeles home. “I really like kitchens to be bright and light, so I just did it in all white and brass. Actually, my contractor made fun of me because I had white subway tile, and he called me boring, which is fair,” she says, laughing. “So for the first time, I brought color into my kitchen! I brought in a very pale blue-green-gray color as a little hexagon backsplash, so that was a big step for me.”
Conrad alternates, she says, between decorating her own homes in Southern California with or without a designer. “I’ve redesigned several times, and I’ve done it completely on my own and also with a designer to do the heavy lifting where I knew what I wanted and would show her pictures and say, ‘I want this,’ and she would find me several options at different price points,” she explains. “So I’ve done it all different ways. I enjoy doing it myself and doing it slowly if I can—you don’t want to open a catalog and find your living room layout on one page.”
One way Conrad prevents this (besides slapping her own hand when she finds herself using too much white), is to fill her home with personal items. “I think your home should be comfortable and filled with things that make you happy and really represent your aesthetic,” she says. “I think it’s fun when you get to learn about a person when you go into their home, or on your shelves you have things you’ve acquired over the years of travel, or gifts handed down from the family. It’s really fun to put together a home, and it should represent you and the things you love.”
Thanks to her work with The Little Market, which has a home decor–heavy selection and now works with 56 artisans, this is easy for Conrad. “I definitely have a lot more pillows,” she says, laughing. “I never really paid much attention to decorative pillows, but that’s something we do a lot of in The Little Market because so many places have these amazing textiles but they’re not really sure how to sell them. Pillows have become our go-to when we see these beautiful fabrics, like, ‘Let’s make a pillow with it, because I want it on my couch!’”
The company has also simplified the art of gift giving for Conrad, whether it be for a friend or significant other (she says her husband particularly loves the company’s quilts). And, as a new mom, there’s nothing better than a quality time-saver. “If you don’t have time to decorate, just fill your home with flowers. That’s the best thing I’ve come up with,” she shares. “We recently threw a birthday party for my mother-in-law, maybe a month after my son was born, so I didn’t have time to put together a ton of stuff. A friend of mine’s a florist, and I just filled the house with flowers—it felt decorated.”
Lauren Conrad’s Who What Wear Interview + Photoshoot
The calendar has officially flipped over to September, and you know what that means for our wardrobes: Out with the old and in with the new. The options out there can definitely be overwhelming, so we tapped the perfect person to help you narrow the field and break down the trends worth investing in: Lauren Conrad.
Conrad happens to be busier than ever right now. Of course, you probably already know that she gave birth to her adorable son, Liam, back in July, and now her latest LC Lauren Conrad Runway collection at Kohl’s has just hit stores and the site. In case you were wondering if her post-baby style has changed at all, Conrad let us in on a secret: “I’m taking the pajama trend really literally,” she told us with a laugh. “I’m not really going into the office right now, so I’m wearing a lot of kimonos. I’ve stopped wearing heels regularly … I’m just tired of having sore feet.” Can’t we all relate?
Aside from her post-baby style, we also sat down with the designer to talk about all things fall. From ankle boots to denim trends, we got the 411 on everything Conrad is loving (or wants to skip) right now.
Click more to read our full Q&A with Lauren Conrad and see how we styled her in five fall outfits for her first post-baby fashion shoot.