Lauren Conrad Launching Podcast: Asking for a Friend

Lauren Conrad is launching a weekly Podcast that aims to help listeners ‘Simplify Their Lives’/
The weekly podcast will feature “a candid conversation with somebody who specializes in a certain area, from hair and makeup to organization and interior decorating”.

We are pretty excited about this!

I’m pretty excited that I finally get to share this news with all of you… I am launching my very own podcast with Cadence13! It’s a weekly series called Lauren Conrad: Asking for a Friend and season one starts on May 8, 2019 on Apple Podcasts or wherever podcasts are available.

I wanted to start this podcast because I believe in seeking out and sharing great advice for all aspects of life—style, beauty, parenting, relationships, entertaining, wellness and more. Over the years, many of the most creative and innovative experts in these areas have not only helped me, they’ve become friends, and I can’t wait for them to join me on the podcast so that we can share their amazing tips, tricks, and ideas.

Take a listen to the trailer and subscribe so that you’ll know the moment the first episode comes out!

Every episode of Lauren Conrad: Asking For a Friend is an invitation to join this conversation. When I say I’m “Asking for a Friend,” I am quite literally asking for the best advice and tips to empower, inspire, and help my friends—the listeners—find balance and live their best lives.

Click here to subscribe, and let me know what topics you’d like me to cover in the comments!

XO Lauren

Source: LaurenConrad.com


Happy Birthday Lauren!

Happy Birthday Lauren! Wishing you a lovely day filled with happiness and a year filled with joy!


Happy New Year

HAPPY NEW YEAR!
We wish you all a happy 2019 and may it be filled with love, joy, good luck and happiness.


Lauren Conrad on Holiday Hosting, Traditions, and Her Plans for Christmas

Lauren Conrad is the queen of throwing fun and festive soirées, so it makes sense that she’s on theme and on trend during the holidays. This year, she plans to make things extra special now that her one-year-old son Liam is “a little more aware of the [Christmas] holiday.”

But instead of hosting a grand party (like the ones we’d always see on The Hills), Conrad’s Christmas morning is a lot more laid-back than we imagined. Over the phone, the lifestyle and fashion designer told HelloGiggles the mini-tradition she and her family always do this time of year.

“We do Christmas morning at my in-laws’ house and my mother-in-law gets us all matching pajamas, which is really sweet. I think that’s one of the things about starting your own family, is that you create your own traditions.”

While she doesn’t know exactly what those traditions will entail with her husband William Tell and their son, she confessed they plan to “figure it out in the next couple of years.” One thing is certain, though. Now that her son is a bit older, she revealed Santa will be making a stop at their house (wink, wink).

“We’ll do Santa for the first time this year, or should I say, Santa will visit us, which is really exciting.”

For Conrad, it seems like things have come full circle. Last year, she created the Baby’s First Christmas ornament at Kohl’s, and this year she brought it back for her holiday décor collection. “We did one last year because last year was my baby’s first Christmas,” she said. “People really liked it, so we did a new version this year.”

On the topic of Christmas, Conrad also told us how she de-stresses during the holidays—especially after hosting a get-together. “I try not to make plans afterward. I think it’s important to block off some time for yourself so that you can actually enjoy all of the events,” she said. Compared to her old days of throwing parties on The Hills, she feels like she has mastered the art of hosting.

“I think I’m a little more organized as a host now. I think that with anyone, after years of entertaining, you sort of learn. Even just calculating how much food and how many beverages you want to have for guests, I think those kinds of things and little details make a big difference.”

Her best advice when entertaining guests? “A really important lesson is to know what you’re good at and what you’re not good at.”

“The ultimate goal of any event is to make sure everyone has a good time, and that you’re not stressed during your event. Because if you’re running around trying to do last-minute things and you’re stressed out about everything, I think your guests don’t have as much fun, so you want to be able to enjoy your own parties.”

If you don’t feel like hosting (and hey, we don’t blame you), but you still want to get into the festive spirit, Conrad shared the best way she makes her home “smell like the holidays.”

“One of the things about Christmas is the way your home smells. In the past, when I’ve done parties around the holidays, I usually do a bit pot of cider, which is basically apple juice with some cinnamon sticks and cloves, a couple of orange slices, but you simmer it for a couple of hours and your whole house smells like the holidays, which always helps to set the mood.”

With the holidays right around the corner, it’s only a matter of time before Conrad shares her matching pajama sets from her mother-in-law and her son’s first Santa experience. As for us? We’ll be taking note of her hosting and décor tips.

Source: HelloGiggles


Lauren Conrad Reveals Halloween Costume

It sure is OUR favorite holiday. And Lauren Conrad isn’t one to not celebrate Halloween! She revealed her Halloween costume for this year.

I’ve designed many different Halloween costumes over the years, but they have mostly all had varying amounts of tulle and glitter in common. This year I wanted to depart from the cutesy costumes of Halloweens past and step into something a little more… spooky. Inspired the classic horror flick, I channeled my inner Hitchcock character and created my best Melanie Daniels from The Birds. As seen on the movie poster, my costume depicts the famous bird attack that leaves Ms. Daniels terrified and full of bird scratches. I even bribed a little birdie to stand in as my sidekick.

It’s safe to say that this little bird was way cuter than the ones attacking my character in the actual movie! Now let’s go trick-or-treating…

What are you dressing up as for Halloween?

Let me know your costume ideas in the comments!

XO Lauren

Source: LaurenConrad.com


Lauren Conrad Opens First Store for ‘The Little Market’

The e-commerce business she launched with friend Hannah Skvarla now has a physical space in Palisades Village.

With Palisades Village — a new outdoor retail development that opened this past weekend in the Pacific Palisades — developer Caruso gave some of the most well-known figures in Los Angeles fashion opportunities to open their first brick-and-mortar stores. Among the familiar names I saw as I walked through the space a day before it opened were Jennifer Meyer and Rachel Zoe, but I was there to see another former reality TV star-turned-entrepreneur: Lauren Conrad, and her friend Hannah Skvarla, with whom she co-founded The Little Market.

One of Conrad’s many post- “The Hills” business ventures, The Little Market is a nonprofit that sells handmade, fair-trade items (mostly gift-y things and home goods) ethically sourced from artisans from all over the world. The co-founders don’t take a salary from its sales and instead invest everything back into the business and their artisans.

Given the business model, Conrad says she was a little hesitant to get into the brick-and-mortar retail game. “From day one Hannah wanted a storefront; I have experience in retail, so I was just a ‘bah, humbug’ about it,” she says. “We’ve been around for five years and we’ve slowly grown and when you’re a nonprofit you just have to make responsible choices.”

As much as brick-and-mortar retail might be struggling right now, The Little Market is likely safe in the hands of Rick Caruso, the billionaire behind some of the most profitable shopping developments in the country like The Grove, The Americana in Glendale and The Commons at Calabasas. Palisades Village is intended to serve inhabitants of the well-to-do Santa Monica- and Malibu-adjacent enclave. The literal hordes of wealthy, just-let-out-of-school teenagers I saw while getting coffee after my interview will probably be able to keep the place afloat on their own.

“It was something that we always wanted to do because with handmade items it’s so different to see them in photos,” explains Skvarla of why she wanted to open a store. “We’re really excited for customers to be able to walk in, see everything and appreciate the variations. Every single glass is hand-blown, hand-etched, each size is different, each flower pattern’s different. These items aren’t made with molds or stencils.”

When I entered the small space, I was struck by how cohesively everything was merchandised: On one side, most products were pink-hued, while on the other, items were primarily blue. In the middle was a beautifully set dining table (with items available to purchase) and a table of perfectly-arranged gift boxes. I was not surprised that merchandising was Conrad’s responsibility (she “planned out every single shelf” according to Skvarla) since it essentially looked like her impossibly perfect Instagram feed come to life; but I didn’t understand how handmade items from artisans all over the world could look so uniform and subdued in color.

Therein lies the magic of The Little Market; to some extent, the co-founders dictate the aesthetic of the pieces being made for them. “Our experience as far as product is different with every group; with some of them we’re like, ‘Everything in here is stunning; we’ll take everything,’ and some of them we’ll say, ‘The technique you’re using, the textile you’re creating is so beautiful, what is the most salable way to produce them?’ And we work and collaborate with them,” explains Conrad.

Skvarla gives the example of having artisans produce a series of dishes and baskets in blush and white (a color combo used for a number of items, all merchandised together at the front of the store). “We try to maintain their culture and their traditions and still have those deigns reflected, but figure out how to make it something a customer in the U.S. is more likely to buy,” she says. For today’s aesthetically-minded, Instagram-conscious consumer, that’s probably a smart move, even if it might result in something that looks slightly watered down or — I’ll say it — basic.

Conrad and Skvarla seem to have their business figured out pretty well. The friends say their roles are clearly defined and don’t overlap. “I think it’s really important to establish expectations at the very beginning, so expectations as far as roles and time and all of that,” says Skvarla of figuring out how to work with a friend. “It’s also really important who has a complimentary skillset and, of course, mutual respect.”

“We have such an amazing team; it’s never felt like real work and it’s so much fun,” adds Conrad. Skvarla says the two of them will be in the store “a lot” now that it’s open and do plan to open more stores; they’ve already been approached by two other properties.

Source: Fashionista.com & E!Online


Lauren Conrad Collaboration With HelloFresh

Lauren Conrad has collacorated with HelloFresh to bring you some of the most delicious meals.
This collaboration between Lauren Conrad and the chef’s at HelloFresh is bringing you deliciously simple recipes to dress the table. Find her three recipes on the menu this September, November, and January.

The meals will arrive the following week. Don’t wait to order, though, because the quickest customers will get a special gift. Per HelloFresh, the first 1,500 people to purchase a recipe from The Capsule Menu will receive a complimentary Little Market tote bag while supplies last. The adorable bag says “Totes My Style” on the front, and “HelloFresh” on the back.

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Photoshoots > 2018 > Hello Fresh Collaboration